10,000 flavours: the vape marketing trap 2024

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The rise of cheap, flavoured, disposable vapes that are high in nicotine, is fuelling a new public health crisis.

While they're claimed as a quit smoking aid for adults, vapes are sold aggressively to young people. High doses of nicotine, delivered alongside sweet flavours, are packaged with misinformation about vape safety.

In this talk, global authority on tobacco and vaping Associate Professor Becky Freeman shows how the vape industry is pushing nicotine onto young users. Learn how what was considered an emerging issue only a few years ago has accelerated into a health emergency.

Bio

Associate Professor Becky Freeman is a global authority on how the tobacco and vaping industry circumvent advertising bans to market their products to young people. As well as leading a major study on vaping among youth, she runs a research program focused on countering the commercial determinants of health. Becky is a frequent media commentator on tobacco control topics and the health impacts of advertising. Born in England and raised in Canada, she now calls Australia home.

Also at The Barrie at 6pm: Harnessing brainwaves to improve mental health

About the venue - The Barrie

The Barrie exists in the heart of Chippendale. Patterning themselves after the highest standards of hospitality, their team has an innate loyalty to their guests and practices fine art through the beverages provided to them.

The Barrie being set in an intimate space allows for remarkable experiences with impeccable service for their guests.